L'Oreal Pro Fiber - Products

Visit L'Oreal Pro Fiber websiteL'Oreal Pro Fiber
L’Oréal Professionnel has launched Pro Fiber, the first range of long-lasting recharging hair treatments. The technological innovation behind it is leading the way for a new generation of professional haircare products placing service at the heart of hairdressing expertise. 

Groundbreaking innovation

Pro Fiber is the result of 15 years of research and fundamental discoveries regarding the hair. An all-new molecular complex—APTYL 100—is at the heart of this technological innovation, which is protected by no less than 15 patents and capable of strengthening the hair fibre on a long-term basis.  

L’Oréal Professionnel took its inspiration from the three stages of “damaged hair”, as identified by the group’s Research teams, to create three treatment programmes (Rectify, Restore and Reconstruct) that ensure unique and targeted results suited to each type of hair.

Applied in salons and reactivated at home

The Pro Fiber adventure begins in the salon with the hairdresser’s expertise (see below), and the experience also continues at home. For the first time, the haircare treatment is reactivated with every wash thanks to the Recharge monodosis.

The result gives six weeks of continuous treatment and a new beauty ritual for “damaged hair”.

Danny Rateliff Hair Salon is proud to offer L'Oreal Pro Fiber to our clients. As expert L'Oreal Pro Fiber specialists, we strive to deliver the best products and services in the Texarkana, TX area. Our decision to offer L'Oreal Pro Fiber to our valued customers is part of this commitment.


Texarkana Hair Salon
3106 Richmond Rd
Texarkana, TX 75503
(903) 832-6470
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